Today I would like to take you on a trip of discovering the beautiful work you can get
done by using just one Broncolor Softbox. I have recently been making images for
the french sports brand Le Coq Sportif, which they used for a display. As you can
see on the image below, it took a while to get the set for this shooting done,
because each colored thin bar needed to get painted first.
Together with my assistant Virginia I placed the bars in a 10 centimeters distance over the background, which was made of cardboard. After that I put each shoe in it's spot.
Now we are reaching the most important part of this shoot: a good light. It was very important to me and my customer to make it clear for the viewer that the thin bars and the shoes are „floating“ over the background. The distance between the background and the products should be visible, and you can achieve this through the right combination of light and shadows. Not to forget: the photo should offer a vivid and exciting style.
I used the Softbox 35x60 cm by broncolor, which was just perfect. I placed it from one side over the set design. Because of the low size of the Softbox, the edges of the image have a beautiful gentle gradient of solid light. On the other side of the Softbox I placed a white Cardboard, which made the light reflect back. This gave the shadows of the shoes a softness. The point was to prevent hard rough shadows, so that the shoes seemed lighter.
What I really enjoy are the shadows of the thin bars. The broncolor Softbox really takes care for a good light atmosphere; especially on the shoes.
One important thing I would like to share with you is to choose the right distance
between your Softbox and the motives, which are to be photographed.
The closer you place your Softbox, the softer the light; and the further away you
place it, the rougher the light. In my case, I was pretty close to the set design, and of course this gave the whole image a very soft and light touch.
Just go ahead and experiment in your next shooting with the distances between
your Softbox and your object. I'm sure that you'll realize pretty fast what
differences these distances can make.
Here are some more Making Of pictures, where you can see the Soft box taking action.
Monday, May 19 2014
Discover the world's hottest new photography project
Friday, May 16 2014
How to shoot with one light
Tuesday, May 13 2014
Creating a cement world for a sneaker shoot
Monday, May 12 2014
Shooting Peter "Kid Chocolate" Quillin
Sunday, May 11 2014
How I partnered up with broncolor
Friday, May 02 2014
Enjoy an overview on how Jason Jia approaches lighting on outdoor fashion shoots